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Design Work 01

Back to Campus

Objective

Create a video to deliver a significant message 'bring students back to school safely following university's safety guide during pandemic' via social media: YouTube and Instagram. 

Approach

The goal of developing a social video 'Back to Campus' is to change school culture as well as to understand students why they are taking precautions. In order to pursue the preferred tones: personal responsibility, awareness, kind, and care, this video was created as a illustration based animation video within UW  branding.

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Back to Campus COVID-19 Videos — YouTube

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Back to Campus COVID-19 Videos — UW Website

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Back to Campus COVID-19 — Video

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